Anywhere in New York, anywhere in the country, somewhere there's going to be a Coke sign. People identify with Coke. You can write a novel about New York and people from the country will read it if they feel that you've made them familiar with New York.

This is a short book because most books about writing are filled with bullshit.

But it's writing, damn it, not washing the car or putting on eyeliner. If you can take it seriously, we can do business. If you can't or won't, it's time for you to close the book and do something else. Wash the car, maybe.

You couldn't get hold of the things you'd done and turn them right again. Such a power might be given to the gods, but it was not given to women and men, and that was probably a good thing. Had it been otherwise, people would probably die of old age still trying to rewrite their teens.

I've been typed as a horror writer, and I've always said to people, "I don't care what you call me as long as the checks don't bounce and the family gets fed."

It is the tale, not he who tells it.

I have always felt a little bit uncomfortable with question [why I'm write these stories]. It's not a question that you would ask a guy that writes detective stories or the guy that writes mystery stories, or westerns, or whatever. But it is asked of the writer of horror stories because it seems that there is something nasty about our love for horror stories, or boogies, ghosts and goblins, demons and devils.