We lose money on signing up the customers where there's some marketing costs associated with giving them a free month. It doesn't much matter whether you make a little bit or lose a little bit.. as you well know, because you lose a ton on every copy of The Washington Post (newspaper).
Steve CaseI think it took us nine years to get one million subscribers to AOL, and then in the next nine years we went from one million to 35 million.
Steve CaseAt Revolution Health Group we will put consumers back at the center of the system by giving them more choice, control and convenience.. while building the first comprehensive, consumer-driven health care company.
Steve CaseWhen I was trying to popularize the concept of the Internet - ten or 15 years ago - I came up with this concept of "the 5 Cs." Services needed to have content, context, community, commerce, and connectivity. After that, when I was trying to think of what the key management principles were to build into the culture, I started talking about the Ps. The P's were things like passion, perseverance, perspective and people. I think the people aspect is really the most important one.
Steve Case