It's not the consumers' job to figure out what they want

My job is not to be easy on people. My job is to take these great people we have and to push them and make them even better.

We did not enter the search business. Google entered the phone business. Make no mistake they want to kill the iPhone. We won't let them.

With our technology, with objects, literally three people in a garage can blow away what 200 people at Microsoft can do. Literally can blow it away. Corporate America has a need that is so huge and can save them so much money, or make them so much money, or cost them so much money if they miss it, that they are going to fuel the object revolution.

Your time is limited, so don't waste it living someone else's life.

Innovation is the only way to win.

The seven-inch tablets are tweeners: too big to compete with a smartphone, and too small to compete with an iPad.