I never sensed really bad blood between Microsoft and Apple. A lot of Macintosh users feel badly about PCs and do have some bad feelings. I call them Macintosh bigots a little. They say, oh, no, only the Macintosh is the good one, and I don't like to be that way.

It's a lot easier to think of an app and write it than it is to convince people to want it.

A lot of hacking is playing with other people, you know, getting them to do strange things.

The more we thought, the more they all sounded boring compared to Apple. You didn't have to have a real specific reason for choosing a name when you were a little tiny company of two people; you choose any name you want.

I sold my most valuable possession, but I knew that because I worked at Hewlett Packard, I could buy the next model calculator the very next month for a lower price than I sold the older one for!

Somebody who's designing something for himself has at least got a market of one that he's very close to.

My goal wasn't to make a ton of money. It was to build good computers.