I spent 20 years doing research on regular and irregular verbs, not because I'm an obsessive language lover but because it seemed to me that they tapped into a fundamental distinction in language processing, indeed in cognitive processing, between memory lookup and rule-driven computation.

Just as blueprints don't necessarily specify blue buildings, selfish genes don't necessarily specify selfish organisms. As we shall see, sometimes the most selfish thing a gene can do is build a selfless brain. Genes are a play within a play, not the interior monologue of the players.

In societies no less than individuals, acknowledging our limitations may ultimately be more humane than denying them.

The great appeal of the doctrine that the mind is a blank slate is the simple mathematical fact that zero equals zero.

Perhaps the most extraordinary popular delusion about violence of the past quarter-century is that it is caused by low self-esteem. That theory has been endorsed by dozens of prominent experts, has inspired school programs designed to get kids to feel better about themselves, and in the late 1980s led the California legislature to form a Task Force to Promote Self-Esteem. Yet Baumeister has shown that the theory could not be more spectacularly, hilariously, achingly wrong. Violence is a problem not of too little self-esteem but of too much, particularly when it is unearned.

However much we might deplore the profit motive, or consumerist values, if everyone just wants i-Pods we would probably be better off than if they wanted class revolution.

Thinking is a physical process, the human brain is not exempt from evolution