It is according to the shapes that I lay the plans for victory, but the multitude does not comprehend this. Although everyone can see the outward aspects, none understands the way in which I have created victory.
Sun TzuWhoever is the first in the field and awaits the coming of the enemy will be fresh for the fight... Therefore the clever combatant imposes his will on the enemy... By holding out advantages to him, he can cause the enemy to approach of his own accord; or by inflicting damage, he can make it impossible for the enemy to draw near.
Sun Tzu