Convince your enemy that he will gain very little by attacking you; this will diminish his enthusiasm

Engage people with what they expect; it is what they are able to discern and confirms their projections. It settles them into predictable patterns of response, occupying their minds while you wait for the extraordinary moment - that which they cannot anticipate.

Getting people to fight by letting the force of momentum work is like rolling logs and rocks. Logs and rocks are still when in a secure place, but roll on an incline; they remain stationary if square, they roll if round. Therefore, when people are skillfully led into battle, the momentum is like that of round rocks rolling down a high mountain - this is force.

Thus the expert in battle moves the enemy, and is not moved by him.

When he utilizes combined energy, his fighting men become, as it were, like rolling logs or stones... The energy developed by good fighting men is as the momentum of a round stone rolled down a mountain thousands of feet in height.

By altering his arrangements and changing his plans, the skillful general keeps the enemy without definite knowledge. By shifting his camp and taking circuitous routes, he prevents the enemy from anticipating his purpose. At the critical moment, the leader of an army acts like one who has climbed up a height and then kicks away the ladder behind him.

When the soldiers stand leaning on their spears, they are faint from want of food.