When the soldiers stand leaning on their spears, they are faint from want of food.

At first, then, exhibit the coyness of a maiden, until the enemy gives you an opening; afterwards emulate the rapidity of a running hare, and it will be too late for the enemy to oppose you.

Move not unless you see an advantage; use not your troops unless there is something to be gained; fight not unless the position is critical.

The control of large numbers is possible, and like unto that of small numbers, if we subdivide them.

Engage people with what they expect; it is what they are able to discern and confirms their projections. It settles them into predictable patterns of response, occupying their minds while you wait for the extraordinary moment - that which they cannot anticipate.

He who knows his enemy and himself well will not be defeated easily.

The general who wins the battle makes many calculations in his temple before the battle is fought. The general who loses makes but few calculations beforehand.