In the first study, Grant and his colleagues analyzed data from one of the five biggest pizza chains in the United States. They discovered that the weekly profits of the stores managed by extroverts were 16 percent higher than the profits of those led by introvertsโbut only when the employees were passive types who tended to do their job without exercising initiative. Introverted leaders had the exact opposite results. When they worked with employees who actively tried to improve work procedures, their stores outperformed those led by extroverts by more than 14 percent.
Susan CainRemember that introverts react not only to new people, but also to new places and events. So donโt mistake a childโs caution in new situations for an inability to relate to others. Heโs recoiling from novelty or overstimulation, not from human contact. Introverts are just as likely as the next kid to seek othersโ company, though often in smaller doses
Susan CainIn our culture, snails are not considered valiant animals - we are constantly exhorting people to "come out of their shells" - but there's a lot to be said for taking your home with you wherever you go.
Susan CainOr at school you might have been prodded to come โout of your shellโโthat noxious expression which fails to appreciate that some animals naturally carry shelter everywhere they go, and that some humans are just the same.
Susan Cain