The problem is not software 'friendliness'. It is conceptual clarity. A globe does not say, 'good morning'. It is simple and clear, not 'friendly'.

Any nitwit can understand computers, and many do.

The purpose of computers is human freedom.

So in my uncertainty, I went to graduate school and there it all happened.

Learning to program has no more to do with designing interactive software than learning to touch type has to do with writing poetry

The world is not yet finished, but everyone is behaving as if everything was known. This is not true. In fact, the computer world as we know it is based upon one tradition that has been waddling along for the last fifty years, growing in size and ungainliness, and is essentially defining the way we do everything. My view is that today’s computer world is based on techie misunderstandings of human thought and human life. And the imposition of inappropriate structures throughout the computer is the imposition of inappropriate structures on the things we want to do in the human world.

The ideas keep going, you have the material, you cut because there's a limit to the space allowed to you. And the space is limited because of some other constraints that have to do with money or printing or whatever.