Focus on how the end-user customers perceive the impact of your innovation - rather than on how you, the innovators, perceive it.
Thomas A. EdisonIt is apparent to me that the possibilities of the aeroplane, which two or three years ago were thought to hold the solution to the [flying machine] problem, have been exhausted, and that we must turn elsewhere.
Thomas A. EdisonA teacher sent the following note home with a six-year-old boy 'He is too stupid to learn.' That boy was Thomas A. Edison.
Thomas A. Edison