Wikistrat is my ninth start-up, so I've been through this process a few times. You have to go with what works. The power of example is compelling, so model the ideas that you want someone to understand.
Thomas P.M. BarnettWhat makes a terrorist? Are the drivers primarily political or economic? Princeton economist Alan Krueger has made a great study of this question...What Makes a Terrorist lacks a question mark. That's because Krueger, marshaling persuasive statistics and analysis, comes down firmly on the side of politics, noting most terrorists are middle-class and well-educated.
Thomas P.M. BarnettIf you can get out in front of people with your ideas and your execution, you'll attract the people who need to be pulled in.
Thomas P.M. Barnett