What you ride and how you choose to ride is such a dynamic part of what this contest [ Ultra Natural] is built for.

I've been to Japan so many times, but I still constantly stumble across things that are so foreign to me.

If we want authenticity, we have to initiate it. Self-discovery takes us to the wildest places on earth

Ya know it's funny, what's happening to us. Our lives have become digital. Our friends, now virtual. And, anything you could ever wanna know is just a click away. Experiencing the world through second hand information isn't enough. If we want authenticity we have to initiate it. We will never know our full potential unless we push ourselves to find it. It's this self-discovery that inevitably takes us to the wildest places on earth.

What you ride and how you choose to ride is such a dynamic part of what this contest [ Ultra Natural] is built for.

I'm very much looking forward to doing nothing fixed, just riding for fun.

When your location is a snowy mountain in the winter the obstacles are pretty extreme.