For, I must tell you, in this world where today all lose their minds over many & wondrous Machines - some of which, alas, you can see also in this Siege - I construct Aristotelian Machines, that allow anyone to see with Words.
Umberto EcoMedia populism means appealing to people directly through media. A politician who can master the media can shape political affairs outside of parliament and even eliminate the mediation of parliament.
Umberto Eco