It is sometimes hard to grasp the difference between identifying with one's own roots, understanding people with other roots, and judging what is good or bad.
Umberto EcoThat is a real attitude - to see everything as being meaningful, even the less important things, to prove something, even the greater problems of life.
Umberto EcoTwo cliches make us laugh. A hundred cliches move us. For we sense dimly that the cliches are talking among themselves, and celebrating a reunion.
Umberto EcoA newspaper can follow the compulsions, the desires of the readers. Take the English evening newspapers - they are following the readers' desires when they are interested only in the royal family gossip. But even the most objective, serious newspaper in the world designs the way in which the reader could or should think. That's unavoidable.
Umberto Eco