What did I really think fifteen years ago? A nonbeliever, I felt guilty in the midst of all those believers. And since it seemed to me that they were in the right, I decided to believe, as you might decide to take an aspirin: It can't hurt and you might get better.
Umberto EcoAnd what would we be, we sinful creatures, without fear, perhaps the most foresighted, the most loving of the divine gifts?
Umberto EcoThus I rediscovered what writers have always known (and have told us again and again): books always speak of other books, and every story tells a story that has already been told.
Umberto EcoThe ideology of this America wants to establish reassurance through Imitation. But profit defeats ideology, because the consumers want to be thrilled not only by the guarantee of the Good but also by the shudder of the Bad.
Umberto Eco