I've always tried to push myself technically and to push myself visually. That's been part of the journey.
Vera WangIn terms of bridal dress, I've tried everything. I've tried short, long, deconstructed, constructed, bustiers, working in fabrics, working in color. I've been working in color in bridal for probably 15 years. Who else would do an entire collection dipped in tea? I did that one year. My design team dipped every single dress in tea in a bathtub. I did that just because I wanted to work out of the vocabulary of white.
Vera WangBridal is always about who you are as a person and as a woman and as a lover and as a mate. People always ask me how a woman can pick just one dress. And the funny thing is they always know.
Vera WangWhen I design a wedding dress with a bustle, it has to be one the bride can dance in. I love the idea that something is practical and still looks great.
Vera WangI started at the very highest level so the upper end is something I know very well. I know it instinctively. But all the years I was designing, it frustrated me that I could reach so few women. Design is about point of view, and there should be some sort of woman or lifestyle or attitude in one's head as a designer. So my being able to reach the masses was something that meant a great deal to me - especially for women who could never wear Vera Wang.
Vera Wang