If the stock goes down we want to buy more.
This is a business. Like any other business.
One has to know more about a company if one buys earnings.
Remember that a share of stock represents a part of a business and is not just a piece of paper.
One of the tricks of this business is, keep your losses down.
I was in Graham's office the day he bought GEICO. Warren owns one-third of the stock today.