And so from that, I've always been fascinated with the idea that complexity can come out of such simplicity.

Television is a very different thing from video games. It's kind of hard for me to compare.

Everybody has a different definition of the good side.

And every now and then people find the bugs, and they interpret those as cool failures in the Sims terms. For them it's like a treasure hunt, you know.

The big thing is that we have five percent or less of the hardcore players actively entertaining the other ninety-five percent.

I typically go overboard when I research new projects.

No game designer ever went wrong by overestimating the narcissism of their players.