Get people talking. Learn to ask questions that will elicit answers about what is most interesting or vivid in their lives. Nothing so animates writing as someone telling what he thinks or what he does - in his own words. His own words will always be better than your words, even if you are the most elegant stylist in the land.
William ZinsserThe best way to learn to write is to study the work of the men and women who are doing the kind of writing you want to do.
William ZinsserIf the nails are weak, your house will collapse. If your verbs are weak and your syntax is rickety, your sentences will fall apart.
William Zinsser