Writers must constantly ask: what I am trying to say? Surprisingly often, they don't know.
William ZinsserBelieve in your own identity and your own opinions. Proceed with confidence, generating it, if necessary, by pure willpower. Writing is an act of ego and you might as well admit it. Use its energy to keep yourself going.
William ZinsserExamine every word you put on paper. You'll find a surprising number that don't serve any purpose.
William ZinsserClutter is the disease of American writing. We are a society strangling in unnecessary words, circular constructions, pompous frills, and meaningless jargon.
William Zinsser