You'll never make your mark as a writer unless you develop a respect for words and a curiosity about their shades of meaning that is almost obsessive. The English language is rich in strong and supple words. Take the time to root around and find the ones you want
William ZinsserUltimately the product that any writer has to sell is not the subject being written about, but who he or she is.
William ZinsserDon't try to guess what sort of thing editors want to publish or what you think the country is in a mood to read. Editors and readers don't know what they want to read until they read it. Besides, they're always looking for something new.
William ZinsserBut nothing has replaced the writer. He or she is still stuck with the same old job of saying something that other people will want to read.
William Zinsser