Growing up in the '80s, questions of style and music and youth culture all seemed inherently political - like gay rights issues, dressing up, wearing makeup, arms protests. A lot of attitude and opinions were expressed through clothes, and they all were meaningful. So in that way, I was so excited about the connection between our private lives and politics - who I kiss, how I like to dance.

I find fashion magazines so incredibly boring . . . There still is no new photography and no new concerns.

Now there is such a closed loop between realness and commercialism that one has to question why do more and more and more of those pictures. It's almost like everybody deserves a book about themselves, and everybody deserves a whole issue of Vice magazine devoted to them.

The true authenticity of photographs for me is that they usually manipulate and lie about what is in front of the camera, but never lie about the intentions behind the camera.

This act of piss, which can be considered sexual by some, a pleasurable experience, is at the same time total disrespect. I had once asked a friend to do this picture and he totally refused. So I carried the idea around with me for years. When I was invited to do a Honcho shoot, I approached Phillip, who was the barman at The London Apprentice, and fortunately he knew who I was. He had a copy of my first book, and that broke the ice. At the end of the shoot with him, I realized I could ask him to do this picture. I had waited four years to do it.

Always take yourself seriously... it's not the same as being pompous, or overly self-assured, but it is important to understand that the small little ideas that creep up in your mind, often contain the germ of a much larger project. All great art wasn't born as great art. It first needed to be recognized by the artist him/herself. Through his or her belief in it, it became true.

The picture of the guy pissing on the chair was a picture I had to do. I had the idea of this absurd act of pissing on a chair rather than in a toilet or on the ground, and this minimal act being so transgressive, even though no major harm is done.