This coincided with the fall of the Berlin Wall and Europe coming closer together, and nightlife and techno and ecstasy culture seemed like a very powerful panEuropean movement.

This coincided with the fall of the Berlin Wall and Europe coming closer together, and nightlife and techno and ecstasy culture seemed like a very powerful panEuropean movement.

This ongoing coexistence which makes life sensational. The eyes have this ability to flip around what they see from one second to another, to see something as an object, and then as a design. That's really liberating, and I try to convey that in my work, that your eyes are free and you are free to use them.

For example, you now look at pictures from 1968, they are hugely misleading in terms of standing in as an absolute image of the time. Because maybe two percent of the people looked the way that we now associate with that time. I was also aware that what I was aiming for is an idealized, utopian version of how people could be together. I found photography to be a very powerful tool because as long as it looks real, it is perceived as real.

I find fashion magazines so incredibly boring . . . There still is no new photography and no new concerns.

Now there is such a closed loop between realness and commercialism that one has to question why do more and more and more of those pictures. It's almost like everybody deserves a book about themselves, and everybody deserves a whole issue of Vice magazine devoted to them.

Sometimes it takes a long time for a picture to incubate. And every time I do that, the rewards are so much bigger than what I would have gotten if I had only done the same as I always do. So each time I make an effort and I get out of a lazy routine, it's amazing how big the reward can be. It's listening to those little ideas knocking on the door in your mind.