I think it's much more radical to see and show things as they look instead of making them somehow subversive through alienation.

There is this looking at the world as shapes and patterns and colors that have meaning, and you can't deny the superficial because the superficial is what meets the eye. The content can never be disconnected from the surface, and this active interest in surface can never be disregarded from the good art that we admire.

I think it's much more radical to see and show things as they look instead of making them somehow subversive through alienation.

For me, a good portrait shows the fragility and humility of the person, and at the same time a strength, a resting in themselves.

This act of piss, which can be considered sexual by some, a pleasurable experience, is at the same time total disrespect. I had once asked a friend to do this picture and he totally refused. So I carried the idea around with me for years. When I was invited to do a Honcho shoot, I approached Phillip, who was the barman at The London Apprentice, and fortunately he knew who I was. He had a copy of my first book, and that broke the ice. At the end of the shoot with him, I realized I could ask him to do this picture. I had waited four years to do it.

My staged work looks so real that people actually take it for documentary. But, in fact, that is my intention, to disguise the manufacturedness of it. Half of my work, or probably more than that, is staged.

Sometimes it takes a long time for a picture to incubate. And every time I do that, the rewards are so much bigger than what I would have gotten if I had only done the same as I always do. So each time I make an effort and I get out of a lazy routine, it's amazing how big the reward can be. It's listening to those little ideas knocking on the door in your mind.