I have discovered the most exciting, the most arduous literary form of all, the most difficult to master, the most pregnant in curious possibilities. I mean the advertisement. It is far easier to write ten passably effective Sonnets, good enough to take in the not too inquiring critic, than one effective advertisement that will take in a few thousand of the uncritical buying public.
Aldous HuxleyWhat's the greatest enemy of Christianity to-day? Frozen meat. In the past only members of the upper classes were thoroughly sceptical, despairing, negative. Why? Among other reasons, because they were the only people who could afford to eat too much meat. Now there's cheap Canterbury lamb and Argentine chilled beef. Even the poor can afford to poison themselves into complete scepticism and despair.
Aldous Huxley