You see the natural progression of what happens when the executive gets power and then a new executive comes in. The new executive doesn't say, "Oh, man. The president has just got too much power. We're going to dial that back." No, they expand the power. It's like, "He didn't use it well, so I'm going to take more power and use it better because I'm a better guy and my values are better." Then you suddenly realize that the very people who were attacking Guantรกnamo prior to getting into office are now the people expanding an assassination program overseas.
Alex GibneySteve Jobs did not start started Apple as a scam. But he understood early on the power of marketing. The idea of the computer as a bicycle for the human mind - I think that was something he believed. He believed in making people comfortable with these machines, which is why he spent so much time thinking about how to design them a certain way, how to make them so user-friendly and interactive, and why he spent so much time studying the Zeitgeist.
Alex GibneyI'm still an Apple person, but let's just say the magic aura is gone. In a way that was a sad thing to lose, but I feel better for it. It's just a machine now, not linked with any greater mission or mystique.
Alex GibneyWhat's great about the Sundance Film Festival is the festival takes over that town as it's intended to do. But, it's very focused on a lot of other filmmakers and distributors so it almost feels like, while they're a lot of so-called civilians there, it's an opportunity that you have to see, to show your stuff to the other folks, your peers really, and to get that reaction.
Alex Gibney