I'm still an Apple person, but let's just say the magic aura is gone. In a way that was a sad thing to lose, but I feel better for it. It's just a machine now, not linked with any greater mission or mystique.

Steve Jobs did not start started Apple as a scam. But he understood early on the power of marketing. The idea of the computer as a bicycle for the human mind - I think that was something he believed. He believed in making people comfortable with these machines, which is why he spent so much time thinking about how to design them a certain way, how to make them so user-friendly and interactive, and why he spent so much time studying the Zeitgeist.

As the power of governments wanes, corporations become ever more powerful. Sometimes they do things that aren't so good. We should pay attention. Steve Jobs was saying, "Don't pay attention to all that stuff. Pay attention to the product you've got in your hand."

I come from a filmmaking tradition and a storytelling background. So somehow I've emerged like a mutant who can straddle both worlds.

Bill Gates, who is the classic computer nerd, as opposed to Steve who is, like the coolest guy in the world. And who is really doing things to make the world a better place?

What made so many people so upset when Steve Jobs died was that he was a kind of combination of daddy - in this relationship between the machine and ourselves - and also he was our guide. He was the one who led us to look into the mirror. He created these devices that became extensions of ourselves. Suddenly, he wasn't going to hold our hand as we went from product to product, which became increasingly about who we were.

As the power of governments wanes, corporations become ever more powerful. Sometimes they do things that aren't so good. We should pay attention.