I don't think fashion week will go back to what it used to be because people are realising that the industry is completely changing. It's not just in Bryant Park any more, people are figuring out who their audience is, where they want to show, they aren't really playing by the rules. It's not so much about these editors, these buyers.

If someone realises the piece they are wearing is inspired by me then it only broadens my audience.

My mission was that I wanted to see people on the street that I don't know wearing my clothes. That excites me.

If you're designing out of a purely creative place, not thinking of the girl, then the consumer's not going to take notice.

I've always said I'm not the kind of designer who likes to lock himself away in a studio and let the rest of the company deal with it. I work very closely with everyone on the team.

Everyone always asks me who my muse is, or who's the girl I have in mind, which is such a hard question for me to answer because I feel like it's a sensibility that varies for each individual.

I wear mostly black Main Line or T… But the other day, the sun was shining so I wore blue jeans. It caused so much excitement in the office! People were literally coming up from the floor below and peering behind my desk saying; we hear you’re wearing blue jeans and we have to have a look