At the end of the day, how many ads did it take to convince you to use Facebook or Twitter? It wasn't marketing or advertising that convinced you to use these services. It was their value.
Alexis OhanianHundreds of these companies I've seen since the beginning stages - including Dropbox and Airbnb - one of them has actually been crushed by an incumbent. The Googles, the Twitters, the Facebooks, they might be someone to acquire you, which is not necessarily a bad position to be in.
Alexis Ohanian