Really to succeed, we must give; of our souls to the soulless, of our love to the lonely, of our intelligence to the dull. Business is quite as much a process of giving as it is of getting.
Alice Foote MacDougallPerhaps nothing in all my business has helped me more than faith in my fellow man. From the very first I felt confident that I could trust the great, friendly public. So I told it quite simply what I thought, what I felt, what I was trying to do. And the response was quick, sure, and immediate.
Alice Foote MacDougallWhen one is working out a problem ... life becomes duality. One's ego transacts the ordinary routine of things, as if the mind had an upper and lower story and the regular performance of the day's duties moved and motivated on the upper floor, while down below the all-absorbing problem toils silently, forcefully, toward its solution.
Alice Foote MacDougallCommercialism is the blemish on the fair face of American life. Fighting against the terrible conditions of the explorer and pioneer, our forefathers had little time to think of beauty. Hearts and heads became as hardened to the more gracious things of life as did their bodies against physical hardship. Little by little, as nature yielded before the dynamite of their wills, life began to express itself in the same hard terms, and the great commerce of a New World bent everything to its indomitable will.
Alice Foote MacDougallYou the rich are no whit more attractive or capable than you who were poor and struggling a few years back. But when before you plodded lonely and unappreciated, now the glamour of the motor and the smart apartment surrounds you with a tangible glory. It is amazing how many friends look you up, call you by name, and extol you, who were once a little timid, or indifferent, or utterly neglectful in your time of dire poverty. One has true friends when one is poor and no riches can be greater than that. They are not so obvious when one is rich.
Alice Foote MacDougallImagination is a valuable asset in business and she has a sister, Understanding, who also serves. Together they make a splendid team and business problems dissolve and the impossible is accomplished by their ministrations.... Imagination concerning the world's wants and the individual's needs should be the Alpha and Omega of self-education.
Alice Foote MacDougall