The barriers that renewables and efficiency face come less from our living in a capitalist market economy and more from not taking market economics seriously.
Amory LovinsFire made us human, fossil fuels made us modern, but now we need a new fire that makes us safe, secure, healthy and durable.
Amory LovinsA package of 35 improvements to typical industrial motor systems can save around 50% of their metered energyโฆwith a simple payback under 16 months.
Amory Lovins