Pedro Teixeira, the great Portuguese merchant-adventurer, wrote a beautiful description of a coffeehouse with windows overlooking the Tigris and the ruins of old Baghdad. That was in 1604, and he's visiting the same street that I write about in the book, named after Abu Nuwas, though it wasn't called that back then.

In the Middle East, bread is so essential to everyday life that word for it in Egyptian Arabic is aish, which means life. It's always been the staple grain. But the predicament is that the Fertile Crescent, where wheat cultivation began, has now become the part of the world most dependent on imported wheat.

The Middle East is the only region in the world outside of sub-Saharan Africa where rates of malnutrition actually rose over the past decade or two, instead of falling.

Which is one of the dangers of immersion journalism: you can find yourself getting sucked into battles you have nothing to do with, in this case an ongoing battle between Muslims.

So much of what we see and hear about the Middle East focuses on what we call politics, which is essentially ideology. But when it comes to the Middle East, and especially the Arab world, simply depicting people as human beings is the most political thing you can do.

I'm optimistic, though. Now, with the Arab Spring, I think that people in the region are beginning to overturn some of these clichés, and Western editors are starting to catch up. We're seeing some exceptions to the stereotypes, like Elizabeth Rubin's great piecein Newsweek, "The Feminists in the Middle of Tahrir Square." But an article like that shouldn't be the exception. It should be the rule.

The problem is that so many of them are not getting told. This is a massive problem, not just in the Middle East but for places from Africa to Afghanistan. There are millions of stories out there, millions of potential Booksellers of Kabul or Valentino Achak Dengs.