The body is in some sense perennially at risk. The possibility of bodily injury is ever-present, even in the most familiar of surroundings.

Martin Luther King did not stir his audience in 1963 by declaiming 'I have a nightmare'

Both life-planning and the adoption of lifestyle options become (in principle) integrated with bodily regimes. It would be quite short-sighted to see this phenomenon only in terms of changing ideals of bodily appearance (such as slimness or youthfulness), or as solely brought about by the commodifying influence of advertising. We become responsible for the design of our own bodies, and in a certain sense noted above are forced to do so the more post-traditional the social contexts in which we move.

The body is an object in which we are all privileged, or doomed, to dwell, the source of feelings of well-being and pleasure, but also the site of illnesses and strains. (...) [I]t is an action-system, a mode of praxis, and its practical immersion in the interactions of day-to-day life is an essential part of the sustaining of a coherent sense of self-identity.

To a greater or lesser degree, the project of the self becomes translated into one of the possession of desired goods and the pursuit of artificially framed styles of life. (...) Not just lifestyles, but self-actualisation is packaged and distributed according to market criteria.

High-consequence risks have a distinctive quality. The more calamitous the hazards they involve, the less we have any real experience of what we risk: for if things 'go wrong', it is already too late.

The body is thus not simply an 'entity', but is experienced as a practical mode of coping with external situations and events.