I want my writing to reach people. I don't write for a market. I write from my heart, something that appeals to me. The marketing, segmenting etc., can be done by your publisher, not you.
Ashwin SanghiI would imagine that anyone picking up a book written by me would expect a fast-paced story that requires minimal effort to turn the pages. The reader would also be looking for some out-of-the-ordinary revelations along the way. At the end of the day, I'm a writer who simply loves revealing stuff that is out-of-the-ordinary.
Ashwin SanghiIf there is one city apart from Mumbai where I would love to settle down, it has to be Chennai.
Ashwin SanghiI was a businessman for 16 years of my life, so when I started writing, I wanted to keep my literary identity separate.
Ashwin Sanghi