Your enthusiasm becomes their enthusiasm; your lukewarm presentation becomes their lukewarm interest in what you're offering.
Bill WalshCalculated risks are part of what you do, but the idea that something completely crazy will work just because it's completely crazy is completely crazy.
Bill WalshWriters' bedtimes vary, but few have been spared the shock of a copy editor's early wake-up call.
Bill WalshConsistent motivation usually comes from a consuming desire to be able to perform at your best under pressure, namely, the pressure produced by tough competition. If a player needed me to light a fire under him by turning the other team into a demon, he was lacking something I couldn't give him.
Bill Walsh