What if the New York Times gave out free, cheap Kindles to everyone and said this is how we're doing it now. You know? Maybe that's a way to go. The technology gets cheaper and cheaper, and at some point it has to be cheaper than all these trucks and all this gas, to just say, let's give away a Kindle to everyone.

I got an idea: people like news why don't we write the news down on a piece of paper, and we'll gas them up and drive them to everyone's house. I mean, if you were going to say that now, it doesn't sound like a great idea, because there are other ways you can distribute the news.

Constraint inspires creativity

We can break news really fast. When an earthquake happens, there are people Twittering about it.

A Twitter update is simple and fast and gets the information and news, and it spreads it very quickly, and it can contain links so you can then link to this whole context of information.

People are watching TV, they're watching some clips on their iPhone. I mean, some folks are sitting there on the iPhone, watching the Colbert Report, and meanwhile there's a huge plasma TV right in front of them that they could be watching it on.

Inventing your dream is the first and biggest step toward making it come true.