Persisting through lesser difficulties builds your capacity to persist through greater difficulties, and achieve even greater things.
Brian TracyWhen you make a to-do list, you should also make a to-not-do list. Warren Buffet was asked about the secret to success, and he said that it was saying no to almost everything. Some of those little tasks won't matter as long as you get the big tasks done.
Brian TracyAll the businesses from the beginning of history have struggled with product development (assuming there is a market, doing the market testing and so on). But now they start with customer development. Get the customer who says, "Yes. I want that. I need it. I wanna use it. I'll pay for it." And then you go back and work with your engineers. It is changing the world!
Brian TracyA hundred years ago-even 20 or 30 years ago-it was possible, if not always easy, to close major business by calling on and satisfying a key decision-maker. Today, every piece of business entails multiple decisions, and those decisions are virtually never made by the same person. Not only do you have to contend with multiple decisions, but the people who make those decisions may not even work in the same place.
Brian Tracy