If you can give your child only one gift, let it be enthusiasm.

Much brass has been sounded and many cymbals tinkled in the name of advertising; but the advertisements which persuade people to act are written by men who have an abiding respect for the intelligence of their readers, and a deep sincerity regarding the merits of the goods they have to sell.

The five steps in teaching an employee new skills are preparation, explanation, showing, observation and supervision.

Most successful men have not achieved their distinction by having some new talent or opportunity that was at hand.

As a profession advertising is young; as a force it is as old as the world.

Jesus picked up twelve men from the bottom ranks of business and forged them into an organisation that conquered the world.

If you have anything really valuable to contribute to the world it will come through the expression of your own personality, that single spark of divinity that sets you off and makes you different from every other living creature.