The faults of advertising are only those common to all human institutions. If advertising speaks to a thousand in order to influence one, so does the church. And if it encourages people to live beyond their means, so does matrimony. Good times, bad times, there will always be advertising. In good times, people want to advertise; in bad times they have to.

Nothing splendid has ever been achieved except by those who dared believe that something inside of them was superior to circumstance.

If you can give your child only one gift, let it be enthusiasm.

A man may be down, but he is never out.

If you expect perfection from people your whole life is a series of disappointments, grumblings and complaints. If, on the contrary, you pitch your expectations low, taking folks as the inefficient creatures which they are, you are frequently surprised by having them perform better than you had hoped.

When you can dump a load of bricks on a corner lot, and let me watch them arrange themselves into a house - when you can empty a handful of springs and wheels and screws on my desk, and let me see them gather themselves together into a watch - it will be easier for me to believe that all these thousands of worlds could have been created, balanced, and set to moving in their separate orbits, all without any directing intelligence at all.

I had never thought of advertising as a life work, though I had on the side, written some very successful copy.