It was really important to try to reach a whole new audience so we had a lot of people in who not only had not seen the last film but were not Star Trek fans, or thought of themselves as not being Star Trek fans, or they had seen bits and pieces of Star Trek in the past and it was just not for them.

And more importantly what we found with those people is that a lot of them said, "Hey it's not what I thought it was going to be." Which is a great reaction, particularly if they liked it.

You may change your destination, you may have a hundred stops along the way, there's a hundred different possibilities, but usually when you get in your car you are thinking, "I am going to go somewhere."

And then simultaneously I don't think they're asking you to necessarily write in stone that this is what you're going to do or what you have to do.

So that was an important part of the process and strangely, early on, we started to realize, in that respect, we were successful in what we were trying to do, which is make a film that everybody would be able come out and not be scratching their head at all.

Well consciously what we were doing when making the film was, we really wanted to make sure it was a film about - in our mind it was never really a sequel, it was its own movie going forward and it's why the movie doesn't have a number by it.

So it's an interesting process just going through and seeing what works and what doesn't work, and what's the best version of it. It was a good process because I think we all collectively, when everyone would run into issues in the cut or know that things weren't working, they kind of glaringly stuck out so we could focus on fixing those things and it wasn't a situation where you would show it to ten people and you would have ten problems.