As J.J. has said many times, when you start a series you want to have a destination. It's like driving a car, when you pull out of your garage and you head out driving down the road, you have a destination, okay?

So that was an important part of the process and strangely, early on, we started to realize, in that respect, we were successful in what we were trying to do, which is make a film that everybody would be able come out and not be scratching their head at all.

Well, truth be told it was the hope on the last one, it's always the hope. It's just you don't just wasn't to do it- everything we do is, for a lack of a more crass term, everything we do is pushing against the conveyer belt.

It's interesting because the way J.J. cuts - we're very close with our editors as well, so it's kind of the first cut and then he went back and started tightening things up, etc, then loosing things when it was too tight. Then you start watching it and you start figuring out performance - not performance, character-wise I should say, who you're really able to follow, whose journey is harder to follow, and you make all that work.

We were going to call it "Star Trek: The Avengers", and for a while we were like, "People are going to love that title". No, we had a whole bunch of titles, we never had any official title until we came out with this, we had different conversations about other things.

And more importantly what we found with those people is that a lot of them said, "Hey it's not what I thought it was going to be." Which is a great reaction, particularly if they liked it.

There's an overlap of people we've used from previous films and we also like to obviously bring in new people so we get a fresh voice and opinion when you bring them in. All different ages and genders and everything, you just want a wide spectrum of people who are coming in to see what works.