IBM doesn't want its people to get frustrated and restless because it has them reaching for carrots they can't quit

You can't talk about leadership without talking about responsibility and accountability...you can't separate the two. A leader must delegate responsibility and provide the freedom to make decisions, and then be held accountable for the results.

IBM doesn't want its people to get frustrated and restless because it has them reaching for carrots they can't quit

The ultimate compliment a customer can make to an organization about one of its marketing people is: "I'm not sure whether your sales rep works for me or for you."

We depend on you to do the right thing; right for both you and the company. It is no exaggeration to say that IBM's reputation is in your hands.

Leadership is the ability of a single individual through his or her actions to motivate others to higher levels of achievement.

. . . the world is filled with the kind of customers who deserve the care and attention I advocate, and I'd be willing to jump through hoops to win and keep them.