If the business were a play, Act One is: Woohoo, bright and bushy-tailed. We're going to make something great! Act Two is: We're six months behind on back-end development. We're trying to raise venture capital. We're trying to figure out what furniture we should sell to make payroll.
Caterina FakeEntrepreneurs need to start building today. The barrier to entry in tech is low, so start designing, start coding it, launch it, build prototypes, build a working version of it. The Internet has amazing powers of distribution. You can test your ideas. You can see if it works, if it doesn't work, whether it's fun, and whether you're sufficiently motivated. People who go into entrepreneurship to get rich aren't going to be happy. It’s the building of things that makes you happy. You have to enjoy the process whether you succeed or fail.
Caterina FakeYou try a lot of things and you don't know what the hell you're doing. If you're actually inventing something you shouldn't know what you're doing.
Caterina FakeA lot is gained through experience, but experience teaches some and not others. Effectiveness and excellence, whether or not they were attained by simply having the knack or through the school of hard knocks, is really what you want to reward.
Caterina FakeBeing open and observant of people and the world around you is really important. People have the same desires and needs online as they do offline. The way that people are stays constant. You can change the format, make it easier for them to communicate or use photos instead of words but human necessities never change.
Caterina Fake