Then they show up at the door and the reality is that they are 5-foot-8, 240 pounds and have not run a mile in years. A background check is not going to help you with that.

It's the same reason why someone has a Web page or why people feel comfortable going on reality TV.

If you think you are in control, you're fooling yourself. As soon as you start listening, you realize you're not in control. And letting go will yield more and better results.

People often say to me, "How come you don't want to be CEO of a company?" And I tell them, "I don't want to." I know I can do it, but I don't enjoy it. Why does that have to be the definition of success?

Then they show up at the door and the reality is that they are 5-foot-8, 240 pounds and have not run a mile in years. A background check is not going to help you with that.

The 800 pound gorilla just entered the blogosphere, with Google launching its blog search.

Companies need connections to their markets to create long-term loyalty.