Beauty is not an exclusive club - there are no unattractive women, just some that don't know understand the power of makeup.

What really drives me is sharing the power of makeup with every woman.

Red lipstick is instant glamour.

Scent is the only sense that bypasses the conscious hypothalamus filter of the brain. It triggers an instant, uncontrollable reaction. I am also a big believer in the power of transformation, and I believe in giving women the tools to become the most beautiful, powerful, and confident versions of themselves. I always say look good, feel good, and smell good!

You can ignite the senses and directly alter their state of mind and body through this scent, sparking a subliminal key to attraction.

Beauty is not an exclusive club - there are no unattractive women, just some that don't know understand the power of makeup.

I was shocked to find out that only 50 percent of women do not engage with makeup and the reasons are: They don't know how to use it, they don't know what suits them, they don't have the time.