Public taste changes and the aesthetic of a culture changes over time, so the idea isn't to appeal to the aesthetic of the moment and what people will like right now; the idea is to somehow keep yourself in the public memory so that as taste evolves it will eventually come to embrace your thing. So, it's about writing to be remembered rather than writing to be liked.
Chuck PalahniukAs a culture, we believe that if we kill something, we've killed the issue. That's why so many books end with death, why so many plays end with death, because it's full resolution. I'm always curious to know what happens after Romeo and Juliet die. In a way, that's the beginning of the story. Maybe beyond the story is even better.
Chuck PalahniukThe air will always be to filled with something. Your body too sore or tired. Your father too drunk. Your wife too cold. You will always have some excuse not to live your life.
Chuck Palahniuk