When we launched If WeRanTheWorld, I said to my team, I want us to innovate in every aspect of how we design and operate this as a business venture, as much as the web platform itself - because I want us to design our own startup around the working lives that we would all like to live. Women and men alike.

Client companies and advertising agencies are old-world-order places. The systems and processes and structures come from a time when you shot the TV commercial, then you did the print ads, then you did everything else - including the website. Everything has changed, but the systems haven't.

We have to move from making good advertising, to making advertising good.

Fear of what other people will think is the single most paralyzing dynamic in business and in life. The best moment of my lifewas the day I realized that I know longer give a damn what anybody thinks. That's enormously liberating and freeing, and it's the only way to live your life and do your business.

I have a low tolerance for people who complain about things but never do anything to change them. This led me to conclude that the single largest pool of untapped natural resources in this world is human good intentions that are never translated into actions.

It took a woman to actually do something about the lack of women in creative departments.

The single largest pool of untapped resource in this world is human good intentions that never translate into action.