When we launched If WeRanTheWorld, I said to my team, I want us to innovate in every aspect of how we design and operate this as a business venture, as much as the web platform itself - because I want us to design our own startup around the working lives that we would all like to live. Women and men alike.

Too many people, including the ad industry, believe the future is something that happens and just rolls them over in it's wake.

Women challenge the status quo because we are never it.

I had a high-flying career. Never wanted to get married. All I wanted to do was have some fun.

My background is advertising: I moved to New York from London in 1998 to start up the U.S. office of ad agency Bartle Bogle Hegarty.

Anyone who has worked with me knows that I am extremely action-oriented. I'm all about making things happen.

Out of discomfort comes greatness.