Publishing is not evolving. Publishing is going away. Because the word "publishing" means a cadre of professionals who are taking on the incredible difficulty and complexity and expense of making something public. That's not a job anymore. That's a button. There's a button that says "publish," and when you press it, it's done.
Clay ShirkyCivic participants don't aim to make life better merely for members of the group. They want to improve even the lives of people who never participate.
Clay ShirkyFor most of modern life, our strong talents and desires for group effort have been filtered through relatively rigid institutional structures because of the complexity of managing groups. We haven't had all the groups we've wanted, we've simply had the groups we could afford. The old limits of what unmanaged and unpaid groups can do are no longer in operation.
Clay ShirkyWith the old economics destroyed, organizational forms perfected for industrial production have to be replaced with structures optimized for digital data. It makes increasingly less sense even to talk about a publishing industry, because the core problem publishing solves โ the incredible difficulty, complexity, and expense of making something available to the public โ has stopped being a problem.
Clay Shirky