An old man was asked what had robbed him of joy in his life. His reply was, "Things that never happened."

Personally I am very fond of strawberries and cream, but I have found that for some strange reason, fish prefer worms. So when I went fishing, I didn’t think about what I wanted. I thought about what they wanted. I didn't bait the hook with strawberries and cream. Rather, I dangled a worm or grasshopper in front of the fish and said: "Wouldn't you like to have that?" Why not use the same common sense when fishing for people?

Millions of people have wrecked their lives in angry turmoil, because they refused to accept the worst; refused to try to improve upon it; refused to salvage what they could from the wreck. Instead of trying to reconstruct their fortunes, they engaged in a bitter and "violent contest with experience"- and ended up victims of that brooding fixation known as melancholia.

Naturalness is the easiest thing in the world to acquire, if you will forget yourself-forget about the impression you are trying to make.

In fact, merely writing the facts on a piece of paper and stating our problem clearly goes a long way toward helping us to reach a sensible decision.

Is enthusiasm important in selling? Yes, genuine, heartfelt enthusiasm is one of the most potent factors of success in almost any undertaking.

So if you aspire to be a good conversationali st, be an attentive listener.